AI-powered tools are changing how businesses approach their go-to-Market strategies by enhancing human skills and adapting to changes in buyer behavior. At the Forrester B2B Summit in Phoenix, a new report titled “AI Agents: What It Means For B2B Marketing, Sales, And Product” was released. It highlights the growing role of AI agents in B2B ...
Artificial intelligence (AI) tools are changing how businesses approach their Marketing and sales strategies by enhancing what humans can do and adapting to changes in buyer behavior. A new report from Forrester, presented at the B2B Summit in Phoenix, discusses the growing importance of AI agents in B2B operations. It highlights immediate benefits for Marketing ...
Forrester’s recent research reveals that B2B organizations need to adapt their strategies to align with the evolving preferences of modern buyers. Presented at the B2B Summit North America, the findings highlight the importance of leveraging AI agents and external influencers, as today’s buyers increasingly rely on diverse networks for information and support. To succeed, B2B ...
AI agents are revolutionizing go-to-Market (GTM) strategies in B2B Marketing and sales. With 75% of businesses embracing AI, many are shifting away from outdated manual processes that hinder growth. AI agents streamline operations by automating prospecting, personalized outreach, and campaign optimization, allowing teams to focus on strategic initiatives. They enhance efficiency, accuracy, collaboration, and data-driven ...
AI adoption is rapidly increasing, with 92 percent of companies planning to boost their investments over the next three years. Many organizations are exploring or piloting AI agents, highlighting its growing significance. However, only 1 percent of executives feel their AI implementations are successful. The problem lies in the fact that much of today’s AI ...
Artificial intelligence (AI) agents are transforming B2B social media Marketing by offering businesses a smarter way to manage their online presence. These AI tools allow companies to maintain control while effortlessly creating engaging content, making it easier to connect with their audience. With the demand for quality social media interactions growing, AI agents provide an ...
Demandbase has launched its new platform, Demandbase Agentbase, designed to enhance B2B advertising, Marketing, and sales efficiency through automation. This innovative system connects AI agents that work seamlessly with data to boost pipeline growth and improve alignment among sales, Marketing, and RevOps teams. The initial agent, the Campaign Outcomes Agent, has already demonstrated significant results, ...
Alta, a new startup focused on AI-driven revenue workforce solutions, has successfully secured $7 million in seed funding and launched its services. Led by investors Entrée Capital and Target Global, along with contributions from angel investor Ben Lang, Alta aims to revolutionize how sales teams operate by automating repetitive tasks such as lead research and ...
SalesboxAI has introduced SalesboxAI Agents, an innovative AI-powered tool that helps businesses identify anonymous website visitors and engage with their entire buying group. This solution goes beyond traditional tracking, allowing companies to discover multiple stakeholders involved in purchasing decisions and initiate personalized conversations. With capabilities like identifying high-intent prospects, activating key decision-makers, and prioritizing opportunities ...
SalesboxAI, a top provider of AI-driven B2B Marketing solutions, recently launched SalesboxAI Agents, a new tool designed to help businesses connect with anonymous website visitors and their buying groups. This innovative AI technology identifies visitors, discovers additional members of the buying group, and engages them in personalized conversations. This approach aims to streamline complex B2B ...
