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Qualtrics and LangChain Partner to Create Advanced Experience Agents for Enhanced Customer Insights and Engagement Solutions

AI Agents, customer engagement, experience management, LangChain, open-source framework, personalized interactions, Qualtrics

Qualtrics has partnered with LangChain to enhance their Experience Agents, specialized AI tools that engage customers and employees in personalized ways. These agents operate seamlessly across different channels, utilizing both structured and unstructured feedback to improve interactions. By leveraging LangChain’s LangGraph Platform, Qualtrics can efficiently design, deploy, and manage these AI agents without coding barriers. They are also working together to create an open-source framework that will standardize how AI agents communicate, making it easier for businesses to integrate these tools with their existing systems. This collaboration aims to transform how organizations manage customer and employee experiences, fostering deeper connections and driving overall success.



Qualtrics Enhances Experience with Open-Source AI Partnerships

QUALTRICS X4, SALT LAKE CITY, March 19, 2025/PRNewswire/ — Qualtrics, a leader in experience management, is making waves with a new partnership alongside LangChain, a platform focused on AI applications. Together, they are developing Qualtrics® Experience Agents™ on LangChain’s innovative LangGraph Platform.

These Experience Agents are specialized AI tools designed to interact with customers and employees, ensuring the experience is proactive, individualized, and aligned with brand values. They work across various channels, are always accessible, and actively listen to both structured and unstructured feedback from users, helping to enhance loyalty and trust.

As part of this collaboration, Qualtrics will utilize the LangGraph Platform to create and oversee these AI agents. This platform allows Qualtrics to design, deploy, and manage various workflows in a user-friendly manner, without needing to write code. It also provides essential features for debugging agent interactions, helping to streamline the management of these systems.

In addition, Qualtrics plans to work closely with LangChain to develop a standard open-source framework for AI agents. Currently, organizations use different frameworks, which can lead to compatibility issues. By creating a unified framework, both companies aim to allow agents to communicate seamlessly, regardless of their origins, thereby maximizing businesses’ investment and operational effectiveness.

“The development of Experience Agents signifies a transformative approach for businesses to engage with their customers and employees,” stated Gurdeep Singh Pall, Qualtrics’ President of AI Strategy. “Collaborating with innovative partners like LangChain fosters an open ecosystem that enhances agent functionality and integration with existing systems.”

Harrison Chase, CEO and co-founder of LangChain, echoed this sentiment, adding, “Our partnership is a significant advancement in experience management. With the LangGraph Platform, Qualtrics can create agents that deepen connections between businesses and their audiences.”

About Qualtrics

Qualtrics is dedicated to helping organizations deliver outstanding experiences to their customers and employees. By focusing on personalized interactions and utilizing advanced AI technology, Qualtrics enhances loyalty and engagement while driving overall business success.

About LangChain

LangChain serves over a million developers and numerous enterprises, providing tools to build applications powered by large language models. Their two core frameworks, LangChain and LangGraph, simplify the creation of complex applications and AI agents. For more information, visit langchain.com.

Contact:
Tyler Petersen, Qualtrics
tyler.petersen@qualtrics.com

SOURCE Qualtrics, LLC

What is the partnership between Qualtrics and LangChain about?
The partnership is focused on creating specialized experience agents. These agents will help businesses understand and improve their customer experiences using advanced technology.

How will this partnership benefit customers?
Customers will benefit from more personalized and efficient interactions. The new experience agents will make it easier to gather insights and enhance the overall user experience.

What technology will be used in these experience agents?
The experience agents will use LangChain’s innovative language models along with Qualtrics’ experience management platform. This combination will ensure accurate data analysis and real-time feedback.

When can we expect to see these experience agents in action?
While specific dates haven’t been announced, both companies are working hard to launch the new agents as soon as possible. Updates will be shared regularly.

Can businesses of all sizes use these new experience agents?
Yes, the experience agents will be designed to cater to businesses of all sizes. Both small startups and large enterprises can benefit from improved customer interaction and experience management.

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