BirdseyePost has launched a revolutionary autonomous Marketing platform that allows businesses to easily create and manage targeted direct mail campaigns across North America. At the heart of this platform is Penny, an AI Marketing agent that understands a company’s unique needs and automates everything from crafting to sending Marketing materials with minimal human input. This system not only supports customizable product recommendations but also features technologies like SnapCapture for tracking engagement and SmartMaps for personalized store locators. With these tools, businesses can significantly enhance their Marketing efforts, improve customer engagement, and increase sales while enjoying greater efficiency and scalability. BirdseyePost aims to transform direct mail Marketing into a seamless, data-driven experience.
BirdseyePost Revolutionizes Direct Mail Marketing with AI Technology
TORONTO, February 24, 2025 – BirdseyePost has launched a new autonomous Marketing platform that transforms how businesses manage direct mail campaigns in North America. This innovative platform empowers companies, regardless of size and sector, to easily create and distribute targeted mail campaigns quickly and efficiently.
At the heart of this platform is an AI Marketing agent named Penny. Penny understands each business’s unique needs, including its target customers and objectives. It can automatically generate and print personalized direct mail campaigns, sending them through USPS and Canada Post with minimal human involvement. This feature allows businesses to engage with their customers more effectively and with less effort.
BirdseyePost harnesses advanced printing facilities across the United States and Canada, capable of processing millions of mail pieces monthly. This setup ensures that businesses can scale their Marketing efforts effortlessly, enhancing their online and offline presence.
“With Penny, we’ve built an AI-powered Marketing agent that crafts, prints, and deploys effective campaigns in minutes—redefining what streamlined Marketing can achieve,” said Matt Bogoroch, co-founder and CEO of BirdseyePost.
One significant benefit of Penny is its ability to recommend products tailored specifically to consumers. By integrating with inventory systems, it delivers personalized offers based on a customer’s preferences, enhancing user engagement. Data shows that the introduction of Penny has notably increased revenue per recipient by an astonishing 340%.
BirdseyePost also features advanced technologies like SnapCapture, SmartMaps, and SmartMailer, all designed to enhance customer engagement. SnapCapture enables businesses to track which customers engage with their mailings, combining online and offline Marketing efforts seamlessly. SmartMaps provide personalized store locator maps tailored to each recipient, making it easier for customers to find advertised products. SmartMailers utilize AI to send automated mail pieces based on customer interactions, ensuring timely, relevant messaging.
BirdseyePost’s mission is to support businesses in launching data-driven, effective Marketing campaigns. With its AI insights and end-to-end automation, companies can improve their outreach and ROI dramatically.
For more information, visit birdseyepost.com.
Tags: BirdseyePost, AI Marketing, direct mail campaigns, Penny AI, product recommendations, automated Marketing platform.
What is Penny© by BirdseyePost?
Penny© is an AI agent that helps businesses with Marketing. It automates tasks and uses data to create effective Marketing strategies for both print and digital media.
How does Penny© help with Marketing?
Penny© analyzes data to understand what works best for reaching customers. It can manage campaigns, create content, and track results, making Marketing easier and more efficient.
Is Penny© easy to use?
Yes, Penny© is designed to be user-friendly. Businesses can set it up quickly, and it manages most tasks automatically, so users don’t need to be tech experts.
Can Penny© work for small businesses?
Absolutely! Penny© is scalable, which means it can work for businesses of all sizes. Small businesses can use it to improve their Marketing without needing a big team.
Where can I find more information about Penny©?
You can visit BirdseyePost’s official website for detailed information about Penny© and how it can benefit your Marketing efforts.
