Gaming giant Activision is setting its sights on creating a new narrative-based AAA franchise with the opening of a brand new studio. The company is looking to dive deeper into storytelling in video games with this latest endeavor. Stay tuned for updates on this exciting development in the world of gaming.
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Activision has just announced the launch of Elsewhere Entertainment, a new studio dedicated to creating a groundbreaking AAA franchise with a strong focus on storytelling. This new studio, based in Warsaw, Poland, is the second Polish studio under Activision, joining forces with the existing Infinity Ward Poland in Krakow.
The team at Elsewhere Entertainment consists of seasoned “storytelling experts” who have previously worked on popular franchises such as The Last of Us, Uncharted, The Witcher, Cyberpunk, Destiny, The Division, and Far Cry. They are currently in the process of recruiting talented developers to work on what they describe as a “state-of-the-art and next-generation gaming experience,” which is rumored to not be related to the Call of Duty series.
While specific details about Elsewhere Entertainment’s first franchise remain scarce, the studio aims to develop a franchise that will have a lasting impact and resonate beyond the realm of gaming. This suggests a potential transmedia project that could rival the success of The Last of Us and Fallout, or possibly even extend into the realm of theme parks.
Historically, Activision has been best known for its work on the Call of Duty series, as well as titles like Sekiro: Shadows Die Twice and Destiny. The launch of Elsewhere Entertainment marks a significant addition to Activision’s portfolio, especially in an industry where studio closures and layoffs have been prevalent.
As for the release date of Elsewhere Entertainment’s debut game, it remains uncertain but is likely a few years away. In the meantime, Activision is gearing up to unveil the next installment in the Call of Duty series at the upcoming Xbox Showcase in June. Stay tuned for more updates on this exciting new venture from Activision.
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1. What is Activision’s new studio tasked with creating?
The new studio is tasked with creating a narrative-based AAA franchise.
2. What kind of games will the new studio be developing?
The new studio will be developing story-driven games with high production values.
3. Why is Activision focusing on narrative-based games?
Activision sees a Market demand for engaging stories in games and wants to create a new franchise that can compete in this space.
4. Will the new franchise be similar to existing Activision titles?
The new franchise is expected to be a departure from existing Activision titles, with a stronger emphasis on storytelling and character development.
5. Are there any details on the first game from the new studio?
Details on the first game from the new studio have not been released yet, but fans can expect a focus on immersive storytelling and unique gameplay experiences.
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