Articles for tag: AWS integration, customer engagement, customer experience, generative AI, modern communications hub, operational efficiency, personalized communication

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Transform Customer Engagement with AI-Powered Experiences through a Modern Communications Hub

Customers increasingly expect organizations to proactively meet their needs with personalized content across various channels. To enhance customer loyalty and operational efficiency, businesses must modernize their engagement workflows. This blog discusses creating an AI-driven communications hub using open-source GitHub samples that integrate SMS/MMS and WhatsApp with Generative AI capabilities. By leveraging tools like Amazon Bedrock ...

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