Articles for tag: BSNL, Defied, Dramatic, Gaining, Hikes, Industry, July, Marking, Million, Rivals, subscribers, Tariff, Trends, Turnaround

BSNL defied industry trends, gaining 2.9 million subscribers in July amid rivals’ tariff hikes, marking a dramatic turnaround.

In July, state-owned telecom company BSNL experienced a significant turnaround, adding 2.9 million subscribers after private rivals increased their tariffs. This surge came after BSNL had lost 0.74 million users in June. Major players like Reliance Jio, Bharti Airtel, and Vodafone Idea raised their prices just days earlier, resulting in subscriber losses for all three. ...