Articles for tag: AI marketing, authenticity in advertising, brand promotion, consumer engagement, Lil Miquela, , virtual influencer

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Lil Miquela, a virtual influencer celebrating her first birthday, epitomizes the dramatic rise and challenges of AI marketing in 2023.

Miquela Sousa, known as Lil Miquela, celebrated her 20th birthday on Instagram, marking her first birthday since her debut as a virtual influencer in 2016. With 2.6 million followers, she blends product placements with her unique style, promoting brands like Supreme and high-end labels like Prada and Chanel. As interest in virtual influencers rises, they ...

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