7.2% during the forecast period 2021-2026
The global healthy snack market is projected to reach USD 178.3 billion by 2032, according to a report by The Brainy Insights. Consumers are increasingly seeking affordable, easily accessible, and tasty snacks that can fulfill their daily nutritional needs. This demand, coupled with advancements in preservation science, processing techniques, raw material utilization, and innovative packaging, is driving innovation and the development of novel food products in the snacking industry.
The growth of e-commerce platforms and distribution networks is also expected to contribute to the expansion of the healthy snack market. With the rising awareness of the importance of leading a healthy lifestyle, consumers are actively searching for better alternatives to common snacks. Specialized diets such as veganism, vegetarianism, gluten-free eating, and dairy-free eating have also led to the increased demand for snacks that cater to these dietary choices.
North America currently dominates the market, accounting for 33.2% of the market revenue in 2022. The savory segment holds the largest market share at 38.3% in 2022, with working-class individuals and recent college graduates being the primary consumers. Supermarkets and hypermarkets are the leading distribution channels, capturing a market share of 58.9% in 2022. The rapid growth of retail infrastructure in developing countries has contributed to the growth of this segment.
Despite the positive outlook for the healthy snack market, there are challenges to consider, such as the high cost of production. However, this also presents an opportunity for businesses to innovate and create new, distinctive snack items that stand out in terms of flavor, texture, and nutritional composition.
Major players in the healthy snack market include B&G Foods, Del Monte Foods, Dole Packaged Foods, Hormel Foods Corporation, Monsoon Harvest, Nestlé, The Kellogg Company, Unilever, Danone, PepsiCo, and MondelÄ“z International.
In conclusion, the global healthy snack market is poised for significant growth in the coming years, driven by consumer demand for nutritious and convenient snack options. As the market continues to evolve, businesses have ample room to innovate and cater to specific dietary preferences, while e-commerce platforms and distribution networks will play a crucial role in reaching consumers worldwide.