Imagine paying $395 for a single pineapple! That’s the buzz in Southern California as a local produce store is making headlines for selling this ultra-luxurious fruit. With its sky-high price tag, this isn’t just any ordinary pineapple; it’s creating quite the stir among food enthusiasts and curious shoppers alike. Dive into this juicy story to discover what makes this pineapple so incredibly special.
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California Families Pay Most for Groceries in the US
Families in California pay more for groceries than those in any other state. According to a recent study, the average household in California spends around $297.72 per week on food. However, a new luxury fruit is making headlines for its price tag that exceeds this weekly average.
The $395.99 Rubyglow Pineapple
Melissa’s Produce, a Southern California retailer, is now offering the Rubyglow pineapple for a staggering $395.99. This unique fruit stands out with its pinkish-red exterior and yellow interior.
Produced by Fresh Del Monte, only a few thousand of these expensive pineapples are produced each year. Del Monte revealed that the Rubyglow pineapple is the result of 15 years of research. Initially, it was available exclusively in China earlier this year before making its way to the U.S.
Luxury Fruits on the Rise
High-end consumers are showing increasing interest in luxury fruits such as Honeycrisp apples, Oishii strawberries, and Sumo Citrus. Despite their higher prices compared to non-speciality fruits, these luxury items have seen strong sales in recent years.
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Fresh Del Monte produces a limited number of Rubyglow pineapples each year. The luxury fruit is being sold for $395.99 at a Southern California retailer. (Fresh Del Monte) -
Luxury fruit items are becoming more of a trend in recent years. Honeycrisp apples are more costly than other types of apples, but continue to have strong sales. (Patrick T. Fallon/Getty Images) -
Sumo Citrus is an orange grown in Japan, and are sold at retailers across the country. (Lane Turner/Getty Images)
Grocery Prices See a Drop in April
While luxury fruit prices continue to soar, the overall grocery prices have shown a slight decline. For the first time in 12 months, grocery prices fell in April, as per the data released by the Labor Department.
The Labor Department’s Consumer Price Index (CPI), a key measure of inflation, indicated that prices for food at home dropped by 0.2 percent in April. This marks the first decline since April 2023, following several months of stabilizing prices.
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Why is the pineapple priced at $395?
The pineapple costs $395 because it is a rare, luxury variety called the "Jewel Pineapple" from Japan, known for its exceptional sweetness and unique growing conditions.
How can I be sure the pineapple is worth the price?
The pineapple comes with a certification of authenticity and a satisfaction guarantee. Many customers find its taste and quality unmatched by regular pineapples.
Can I see the pineapple before buying it?
Yes, you can see the pineapple in our store’s specialty section. We also have detailed information and pictures available online.
How should I store the pineapple after buying it?
Store the pineapple in a cool, dry place. If you cut it, keep it in an airtight container in the refrigerator to maintain freshness.
Does the store offer a refund if I’m not satisfied?
Yes, our store offers a refund policy if you are not completely satisfied with your purchase. Just bring back the pineapple within 48 hours.
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