Corporate elites, drawn to the costly allure of padel and pickleball, are transforming India’s athletic landscape amidst luxury and competition.

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Corporate elites, drawn to the costly allure of padel and pickleball, are transforming India’s athletic landscape amidst luxury and competition.

Allure, Athletic, Competition, Corporate, Costly, Drawn, elites, Indias, Landscape, Luxury, padel, Pickleball, Transforming

Padel and pickleball are gaining popularity among India’s corporate elite, but they come with a hefty price tag. For instance, a high-quality pickleball racquet can cost as much as Rs 45,000, and building a court may set you back over Rs 10 lakh. This trend is highlighted by the presence of a padel court on the rooftop of the JSW Group’s office in Mumbai, owned by Parth Jindal, a passionate player and sports entrepreneur. The Monsoon Pickleball Championship saw many high-ranking business figures participating, showcasing the growing interest in these sports. As more professionals embrace these activities, the costs associated with them are reshaping the landscape of recreational sports in India.



Title: Padel and Pickleball: The Rising Stars of Expensive Sports in India

Date: September 06, 2024

In recent years, sports like padel and pickleball have surged in popularity among India’s corporate elite. Located atop the JSW Group’s office in Mumbai’s Bandra Kurla Complex is a well-known padel court, a testament to the growing interest in these racquet sports. Parth Jindal, the founder of JSW Sports and a passionate player, has not only installed courts at his workplace but also at his family residences in Mahabaleshwar and Vijaynagar.

However, enjoying these sports comes at a steep price. A good pickleball racquet can cost as much as Rs 45,000, and building a court may set enthusiasts back upwards of Rs 10 lakh. These high costs have led to ongoing discussions about accessibility in sports, as only a limited number of players can afford to participate at this level.

The recent Monsoon Pickleball Championship showcased many prominent figures from India’s corporate sector, indicating that despite the financial barriers, the allure of padel and pickleball continues to grow. As these sports gain momentum, they are likely to attract more attention, both for their competitive nature and the intriguing lifestyle they promote.

Stay tuned for more insights on the evolving sports landscape in India, where luxury intersects with recreation.

Tags: Padel, Pickleball, Indian Sports, Sports Popularity, Corporate Sports, Sports Investment, High-Value Sports, JSW Sports.

What is padel, and how is it different from pickleball?

Padel is a racquet sport played on a smaller court surrounded by walls, while pickleball is played on a badminton-sized court with a net. Both sports have unique rules and styles but share elements of tennis and are easy to learn.

Why are corporate leaders getting interested in padel and pickleball?

Corporate leaders are drawn to these sports because they promote teamwork, networking, and a healthy lifestyle. They offer a fun way to bond with colleagues and improve company culture.

Can playing padel or pickleball benefit my company?

Yes, playing these sports can enhance employee morale, foster collaboration, and reduce stress. They encourage physical activity, which can lead to a healthier workforce and increased productivity.

Do I need special equipment to play?

For both sports, you’ll need a paddle or racquet and a ball. Padel requires specific racquets, while pickleball uses paddles. It’s also a good idea to wear athletic shoes, but you don’t need expensive gear to start.

How can I start incorporating these sports into my company culture?

You can create company events, like tournaments or regular games, and encourage employees to join in. Consider setting up a league or offering incentives for participation to build excitement and engagement.

Corporate elites, drawn to the costly allure of padel and pickleball, are transforming India’s athletic landscape amidst luxury and competition.
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