FORM has introduced an AI Agent for its GoSpotCheck field execution software, enhancing how consumer goods teams manage in-store performance. This AI-driven feature allows users to capture photos and receive instant insights regarding product placement, compliance, and recommendations directly within the GoSpotCheck app. Integrated with Salesforce’s Agentforce, the AI Agent automates data analysis, helping teams make informed, data-driven decisions about pricing and discounts. This advancement aims to free up time for field teams, enabling them to focus more on customer relationships and strategic execution. Available on Salesforce’s AppExchange, this innovation further solidifies GoSpotCheck’s leading position in utilizing AI for efficient field operations.
Customers can now benefit from automated intelligence with the new AI Agent for Agentforce, launched by FORM. This innovative tool allows users to evaluate execution, ensure compliance, and exceed brand standards on mobile devices effectively.
On April 8, 2025, FORM released a groundbreaking update to its GoSpotCheck field execution software. The AI Agent enables Consumer Goods teams to easily analyze product performance on shelves and receive tailored recommendations just by taking a photo through the GoSpotCheck app. This integration simplifies data collection in stores by automatically gathering essential information like shelf share, out-of-stock items, pricing, and compliance with planograms.
What sets this AI Agent apart is its ability to leverage Salesforce’s Consumer Goods Cloud, offering summarized data and actionable insights. For instance, it can recommend whether a specific product qualifies for discounts based on its shelf presence, guiding teams toward smarter, data-driven decisions.
Alexander Zagvazdin, FORM’s Chief Product Officer, expressed enthusiasm about the AI Agent’s potential impact, stating, “Our new AI Agent automates tedious tasks, letting field teams focus on building customer relationships.”
The AI Agent is accessible on both mobile and desktop versions of Salesforce’s AppExchange, ensuring that teams can utilize this cutting-edge technology wherever they are.
This innovation reflects FORM’s commitment to enhancing operational efficiencies for its clients, which include major brands in North America’s consumer goods and retail sectors. This latest development comes on the heels of a record year for GoSpotCheck, which showcases its leadership in integrating AI into practical applications for industry needs.
By using the AI Agent, businesses can improve their operational strategies and keep pace with evolving Market demands. As Ali Moosani, CEO of FORM, noted, the collaboration with Agentforce highlights why GoSpotCheck is the preferred field execution solution for leading companies in various sectors.
In summary, the AI Agent for Agentforce empowers businesses to optimize their in-store execution by automating data analysis and providing real-time insights, enabling better decision-making and improved compliance.
Tags: AI Agent, Agentforce, GoSpotCheck, FORM, Salesforce, Consumer Goods, field execution software, automated intelligence
What is the new in-app AI agent from GoSpotCheck by FORM?
The new in-app AI agent is a smart tool designed to help Consumer Packaged Goods (CPG) teams work faster and sell more in retail settings. It provides assistance with various retail tasks directly within the app.
How does the AI agent help CPG teams?
The AI agent streamlines retail tasks by offering real-time insights, productivity tips, and data analysis. This means CPG teams can make better decisions and boost sales more effectively.
Is this AI agent easy to use for everyone?
Yes, the AI agent is designed to be user-friendly. Whether you’re tech-savvy or not, you can easily navigate the features and get help when needed.
Will this AI agent replace human jobs in retail?
No, the AI agent is meant to assist teams, not replace them. It helps people work more efficiently, allowing them to focus on important tasks that need a human touch.
How can I get started with the GoSpotCheck AI agent?
To get started, simply download the GoSpotCheck app if you haven’t already, and follow the setup instructions. Once it’s set up, you can begin using the AI agent for your retail tasks.