 "Amazon India ramps up operations with new fulfilment centres, preparing for record-breaking festive sales during the Great Indian Festival 2024.")
Amazon India is ramping up its operations by adding three new fulfilment centres before the festive season, expanding its storage to over 43 million cubic feet. This move aims to support the anticipated demand during the upcoming Amazon Great Indian Festival, starting on September 27, which promises over 25,000 new product launches and around 16 lakh sellers. Customers can expect significant discounts, up to 80% on various products, along with special offers for Prime members and SBI cardholders. With innovations like AI-Generated Review Highlights and a new AI shopping assistant, Amazon is focused on enhancing customer experience, especially as it sees growing interest from Tier-II and Tier-III cities.
Amazon India is ramping up its operations ahead of the festive season by adding three new fulfillment centers to its vast network, which now boasts over 43 million cubic feet of storage space and around 2,000 delivery stations across 19 states. This expansion is part of Amazon’s strategy to meet the increasing demand during the upcoming Amazon Great Indian Festival (AGIF), set to kick off on September 27.
Saurabh Srivastava, the Vice President of Categories at Amazon India, expressed confidence that this year’s AGIF will be the largest to date, expecting to surpass last year’s impressive figures, which included 1.1 billion customer visits. With more than 25,000 new products set to launch and the number of sellers increasing from 1.4 million to 1.6 million, Amazon aims to cater to an even wider audience.
Innovations such as AI-Generated Review Highlights and a new conversational shopping assistant named Rufus are designed to enhance the shopping experience. Additionally, Amazon is reducing selling fees across various categories to support sellers and encourages customers to take advantage of significant discounts from well-known brands.
This festive season, e-commerce in India is expected to soar, with estimates of merchandise worth $12 billion being shipped, a notable increase from the previous year. With these developments, Amazon India is positioning itself to deliver an exceptional shopping experience to millions of customers across the country.
Tags: Amazon India, AGIF 2024, e-commerce, festive season, Saurabh Srivastava, fulfillment centers, innovations, discounts, online shopping
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What is Amazon doing to handle the festive season demand?
Amazon is increasing its operations by adding more staff, expanding delivery options, and optimizing its fulfillment centers to ensure customers receive their orders on time. -
Will there be any changes to delivery times during the festive season?
Yes, during the festive season, customers may experience faster delivery times as Amazon ramps up its logistics network to meet higher demand. -
How can I track my order during the busy season?
You can easily track your order through the Amazon website or app. Just go to your orders, and you’ll see the tracking information for each item. -
Are there any special promotions or deals for the festive season?
Yes, Amazon often offers special deals and promotions during the festive season. Keep an eye on the website and app for discounts and offers. - What should I do if my order is delayed due to high demand?
If your order is delayed, you will receive an email notification. You can also check the tracking information for updates, and customer service is available to help if you have any concerns.
