Sweeping privacy rule of Europe Union for GDPR was ought to be celebrated as internet privacy revolution on 25 May on its one year anniversary but it seems like it has frustrated a lot of regulators, companies and other users. This move was taken by the European Union because of long term issues on the tech giants like Apple and Facebook for collecting information.
The General Data Protection Regulations include many powers for the individuals which include right to demand from the companies that how their data is being used and also they can control their personal data and information which has to be shared. Also, they can ask the companies to wipe off their data, if they want which is termed as “right to be forgotten”.
The companies who will not abide by the laws will have to bear the hefty fines of up to 4% of their global annual income or 20 million Euros, whichever is highest. But, these GDPR laws haven’t lived up to their promises, itself caused issues for a majority of users. Consumers have said that it is more like a rapid fire of privacy notifications pop-ups which is bothering a lot.
The new bureaucracies have been created for corporations and it has farther given rise to confusions and tensions. It seems like the authorities who have to look after the law is baffled and unable to handle the framework. Partner in data and privacy protection practice at Baker Hostetler, Laura Jehl said that their firm has updated the privacy policies and it likes to transfer a lot of responsibilities on the individuals.
Odia Kagan of Fox Rothschild, the chair of GDPR compliance program said that it can be an unfortunate side effect which is causing consent fatigue. She added that it obviously might be frustrating to the users when they have to click on 329 toggles especially when they don’t want to do it.
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